October is Continuing Care Month in Nova Scotia. The purpose of this promotional campaign is to increase public awareness and recognition for this important sector and the contributions of its employees.
This year’s Continuing Care Month theme is Continuing Care: Your Home, Our Passion. The theme reflects the underlying message that every day in Nova Scotia, the people who work and volunteer in continuing care are making a remarkable difference in the lives of people of all ages who need care and support in their homes and communities. We also want to highlight that continuing care providers consistently go above and beyond to meet the unique needs of their clients and ensure the highest quality of care.
The campaign is also about demonstrating that the continuing care sector has become a specialty field of employment for those pursuing a challenging and rewarding career opportunity. Employees who provide continuing care experience tremendous personal satisfaction from their constant dedication to delivering the highest standard of care and establishing meaningful relationships with individuals who rely on these important services.
The 2020 Continuing Care Month Campaign is a joint initiative of the Continuing Care Association of Nova Scotia, Health Association Nova Scotia, and the Nursing Homes of Nova Scotia Association.